سنجش رفتارهای زیست محیطی گردشگران در مقصدهای کویری و بیابانی (مطالعه موردی: نواحی روستایی شهرستان خور و بیابانک)

نوع مقاله: مقاله پژوهشی

نویسندگان

1 استادیار گروه جغرافیا و برنامه ریزی شهری، دانشگاه مازندران، بابلسر، ایران

2 استادیار گروه مدیریت جهانگردی دانشگاه مازندران، بابلسر، ایران

3 دانشجوی کارشناسی ارشد اکوتوریسم، دانشگاه مازندران، بابلسر، ایران

چکیده

رفتار مسولانه زیست محیطی به عنوان یک پیش شرط ضروری و نیزیک دست آورد مهم برای توسعه گردشگری در نواحی روستایی در راستای توسعه پایدار گردشگری است. هدف این تحقیق بررسی و مطالعه رفتار مسولانه زیست محیطی گردشگران در مقاصد بیابانی و کویری و عوامل موثر بر آن است. روش تحقیق توصیفی- تحلیلی مبتنی بر پیمایش است. بدین منظور جهت استخراج متغیرها و شاخص­های تأثیر گذار و تحلیل­یافته­های تحقیق از نظریه­های رفتارهای زیست محیطی استفاده شد. ابزاراصلی در گردآوری داده­ها پرسشنامه و مصاحبه است. داده­های گردآوری شده پرسشنامه با استفاده از نرم افزار آماریSPSS پردازش و بر اساس هدف و ماهیت داده ها از آزمون­های آماری تی تک نمونه ای، همبستگی پیرسن و تحلیل مسیر استفاده شد.یافته­های تحقیق نشان می­دهد که  میزان رعایت رفتارهای زیست­محیطی از سوی گردشگران در نواحی روستایی این منطقه در شرایط مطلوبی قرار دارد. و عواملی نظیر میزان آگاهی، میزان ارزش درک شده، تصویر ذهنی از مقصد از سوی گردشگران، دلبستگی مکانی ومیزان رضایتمندی از سفردر نواحی روستایی خور و بیابانک از عوامل موثر بر میزان رعایت رفتارهای زیست محیطی گردشگران بوده­اند. همچنین براساس نتایج تحلیل مسیر، دلبستگی مکانی (وفاداری به مقصد)بیشترین و تصویر ذهنی گردشگران از مقصد کمترین تأثیر رابرمتغیر وابسته تحقیق دارد.

کلیدواژه‌ها


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